If you're considering hiring a publicist for your book launch, have I got someone for you.
Deborah Sloan, who used to be the Director of Publicity at Candlewick, has been running her own consulting business for two years. She knows the business inside and out, and is dedicated to getting great children's and YA stories into the hands and hearts of readers.
I've been working closely with Deborah to plan Kids Heart Authors Day. While we were on the phone discussing the idea of a regional indie-author-illustrator love fest, she had to put me on hold for a minute to sign for a bouquet delivery from Laurie Halse Anderson. Deborah organized Laurie's recent Chains tour, which was a grand success.
Now Deborah's putting in hours and hours to organize and promote our Kids Heart Authors event, and I've been astounded by her relational skills, wit, and just plain smarts. And can you believe she's doing this FOR FREE?
You'd be crazy not to hire her. But you'd better line her up quickly -- I have a feeling Ms. Sloan's going to be busy for years to come.